About

About Arizona Fee Only

Arizona Fee Only is an independent directory of fee-only, fiduciary financial advisors serving Arizona. Our goal is simple: help Arizona households find advisors whose compensation is aligned with their interests — no commissions, no product sales, no kickbacks.

Why fee-only matters

“Fee-only” means an advisor is paid only by their clients. They don't earn commissions for selling insurance products, mutual funds, or annuities. They don't accept referral fees from custodians or asset managers. The only way they get paid is by the household they're advising — which removes a major source of conflict from the advice you receive.

Combined with a fiduciary standard — the legal duty to act in your best interest — fee-only advisors are positioned to give advice that's genuinely about you, not about a product their firm needs to sell this quarter.

How the directory works

Consumers can search and contact advisors at no cost — and we never accept referral fees from advisors for the leads they receive. Advisors pay a flat monthly subscription to be listed. Three tiers are available, ranging from a basic listing to a premium placement that includes article publishing and lead notifications.

We verify that each listed advisor is registered, fee-only, and holds themselves to a fiduciary standard before they appear in the directory.

Questions?

If you're a consumer looking for an advisor, start with the advisor directory. If you're an Arizona fee-only advisor interested in being listed, visit the join page.